Automated Metadata

Posted on June 26, 2017

Automated Metadata
Todd Carter, Co-Founder and CEO, Tagasauris
Josh Wiggins, Chief Commercial Officer, GrayMeta

Sally Hubbard, SAH Consulting

Media content managers yearn for an “easy button” that will help with the massive challenge of usefully tagging assets so they can be as discoverable and productive as possible over the course of their lifecycle. Automation technologies seem like they offer a promise of great potential improvements in this area. Metadata strategist Sally Hubbard will lead a discussion to talk about the state of the art of metadata tagging automation technologies, and where this is leading.


Josh Wiggins is the Chief Commercial Officer of GrayMeta. With over 20 years’ of experience in Operations, Systems Implementation, Customer Service, Account Management, and Sales, Josh Wiggins has provided and supported technology and SaaS solutions internationally for Ascent Media, Digitalsmiths, T3Media, Deluxe Media and now, GrayMeta. He has broad experience and knowledge in metadata and content workflows with global cloud, on-premises, and hybrid-based solutions. Today, Josh leads with the same forward-thinking approach at GrayMeta, as the Chief Commercial Officer, where they are shaping the future of how metadata is created, curated, and consumed within organizations. By leveraging machine learning and artificial intelligence, GrayMeta is solving complex data challenges by increasing organizational efficiencies within the Media & Entertainment, Law Enforcement, and Healthcare industries, as well as other public and private organizations.

Todd Carter
is a visionary technology entrepreneur with a proven track record building and leading innovative early stage technology businesses. For more than a decade, he’s been training computers with the objective of bringing value to Web-based media. In 2014 Tagasauris began development of an AI powered graph media discovery platform consisting of cloud native micro services that delivers; a smart way to describe audio-visual content including schema, vocabularies and semantics; a smart way to store the descriptions of the content including querying and inferencing over the data; a process that allows for the capture of consolidated machine, expert and end user perspectives for describing continuously improving the meta representations of the underlying content. 
Todd believes visual content is the currency of tomorrow’s Web and the shift from hypertext to hypermedia is both inevitable and exciting. Once computers can understand visual media, a new generation of applications for discovery, learning and storytelling will be enabled.  Tagasauris has been featured in The New York Times, Wired, Business Week, The Economist and others. Tagasauris and the Museum of the City of New York are the recipients of an award from The National Endowment for the Humanities to annotate the museum’s collections.

Sally Hubbard
has extensive experience in both for-profit media and entertainment (HBO and WWE) and the cultural heritage sphere (UCLA Film & Television Archive and the Getty Research Institute), concentrating on enterprise-wide metadata strategy; digital and media asset management; standards and best practices; digital preservation, and encoding and re-purposing archival collections. She is currently the principal of SAH Consulting and an adjunct professor in the NYU Moving Image Archiving and Preservation program.